Aura Blockchain Consortium Welcomes Mercedes-Benz as First Founding Member from Non-Fashion Industry
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Richemont on LinkedIn: #aurablockchainconsortium #mercedesbenz #theartofcreatingdesire…
As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital
AURA – The Aura Blockchain Consortium
What Is Aura: The World's First Luxury Blockchain
Richemont on LinkedIn: #aurablockchainconsortium #mercedesbenz #theartofcreatingdesire…
Web3 goes Mainstream, Marshall Islands, Global law firm
The Digital Renaissance of Luxury
Mercedes-Benz Joins Aura Blockchain Consortium as Founding Member – WWD
AURA: The First Luxury Blockchain
Louis Vuitton and Prada-Backed Aura Blockchain Consortium Names New CEO - Decrypt
AURA – The Aura Blockchain Consortium
Aura Blockchain Consortium Welcomes Mercedes-Benz as First Founding Member from Non-Fashion Industry
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