Luxury Fashion Group OTB to Join Louis Vuitton Parent LVMH in Aura Blockchain Consortium
LVMH Partners with Prada and Cartier on the First Luxury Blockchain
Aura Blockchain : the real reasons behind the consortium [Analysis]
About – AURA
Aura Blockchain Consortium Launches Aura SaaS for Luxury Brands
Luxury brands are using blockchain to enhance the buying process
Mercedes-Benz USAㅤ on X: The Art of Creating Desire: Mercedes-Benz joins the #AuraBlockchainConsortium as 5th founding member together with LVMH, Prada Group, Cartier, part of Richemont and the OTB Group. Learn more
LVMH, Prada and Cartier develop the world's first global luxury blockchain
Luxury brands team up on blockchain platform
LVMH, Richemont (Cartier), Prada, Hublot, Bulgari in Aura Blockchain