How Kanye West changed sneaker culture: Nike, Adidas don't need athletes to sell sports shoes now they've got celebrities

How the Way We Shop for Sneakers Has Changed Over the Past Decade - Fashionista

Adidas's Yeezy Mess Has Been a Billion-Dollar Nightmare for the Business - Bloomberg

Kanye West and Adidas: How Misconduct Broke a Lucrative Partnership - The New York Times

Why Sneakers Are so Expensive Today, and What's Next for the Business

Kanye West - Wikipedia

10 Ways Kanye West Changed Sneakers Forever

Did Kanye West just legally get out of every contract he had to start his own brand? : r/Sneakers

Everything to Know About Kanye West's Feud with Adidas

Why are Yeezys so expensive for resale? - Quora

Adidas Tumbles as Losses From Its Kanye West Venture Pile Up - The New York Times

Million-Dollar Qs: Why Is Sneaker Culture A Billion-Dollar Industry?

How the Air Yeezy 2 Led to Kanye West's Greatest Success — and Nike's Biggest Failure

Adidas, caught in the crosshairs of Kanye saga, has a complicated history with Jews

Nike Execs Warned Adidas That Kanye West Was Difficult to Work With: Report

How Kanye West changed sneaker culture: Nike, Adidas don't need athletes to sell sports shoes now they've got celebrities