De Beers Set to Reboot 'A Diamond is Forever' for Forevermark Brand
PRinHistory: We “Put A (Diamond) Ring on It” Because of PR - JOTO PR
Diamonds Are Forever,' and Made by Machine - The New York Times
De Beers Seeks A Return to the U.S., Moves Diamond Operations To Botswana
22 De Beers ad - A diamond is forever ideas
De Beers' most famous ad campaign marked the entire diamond industry
The History of De Beers and Diamonds
How an Ad Campaign Invented the Diamond Engagement Ring - The Atlantic
De Beers Diamonds Reflect a Changing Market - WSJ
De Beers Diamond Is Forever ad campaign
Diamonds Are Not Forever: Why Worthy Is a Girl’s Best Friend
A diamond is forever: De Beers announces $US20 million campaign - Jeweller Magazine: Jewellery News and Trends
Sound Advice for Creating a Slogan: Forget Words